Work for TCA

About us

Tourism Central Australia (TCA) is the peak regional tourism organisation covering the Central Australia region that encompasses the local government areas of Barkly, Central Desert, MacDonnell and Alice Springs Town Council.

TCA is one of two official Regional Tourism Organisations (RTOs) in the Northern Territory (NT). TCA is a not for profit membership-based organisation. It currently employs a range of skilled staff across the region and is governed by a Board of Management.

TCA is responsible for marketing Central Australia, providing member businesses with advice and industry insights and support, operating the Alice Springs and Tennant Creek Visitor Information Centres and advocating to Government and stakeholders on behalf of our members for pro-tourism policies and developments.

As a business led organisation, we work in partnership with a wide variety of stakeholders including individuals, businesses and all levels of government, to benefit the visitor economy in the Central Australia.

TCA has a membership of over 450 small, medium, and large sized organisations directly investing in TCA to deliver the work it does to foster growth of the sector and the region.

Tourism Central Australia is staffed by a small, vibrant and energetic team. Based in Alice Springs, we are passionate about promoting Central Australia and The Barkly region, supporting and developing our region's tourism industry, and providing world-class customer service to our visitors.

Opportunities to join the team will be posted here. If you would love to see where a career with us can take you, watch this space!

Current Opportunities:

Visitor Information Centre Specialist Vacancy

TOURISM CENTRAL AUSTRALIA

Tourism Central Australia (TCA) is the peak regional tourism organisation covering the Central Australia region that encompasses the local government areas of Barkly, Central Desert, MacDonnell, and Alice Springs Town Council.

TCA is one of two official Regional Tourism Organisations (RTOs) in the Northern Territory. TCA is a not-for-profit membership-based organisation – it currently employs a range of skilled staff across the region and is governed by a Board of Management.

TCA is responsible for marketing Central Australia, providing member businesses with advice and industry insights and support, operating the Alice Springs, Tennant Creek and Yulara Visitor Information Centre’s, and advocating to Government and stakeholders on behalf of our members for pro-tourism policies and developments.

As a business led organisation, we work in partnership with a wide variety of stakeholders including individuals, businesses, and all levels of government, to benefit the visitor economy in the Central Australia.

TCA has a membership of under 400 + small, medium, and large sized organisations directly investing in TCA to deliver the work it does to foster growth of the sector and the region.

POSITION OBJECTIVES

The Visitor Information Centre Specialist plays a vital role in delivering exceptional customer service and promoting the region’s tourism offerings. This position is responsible for providing accurate, up-to-date information and assistance to visitors, supporting retail and booking operations, and maintaining high standards of presentation and professionalism within the Visitor Information Centre. The role also supports the broader goals of Tourism Central Australia by enhancing visitor experiences, increasing product awareness and sales, and contributing to the region’s positive reputation through informed, friendly, and efficient service.

ROLE AND RESPONSIBILITIES

• Work with the team to effectively provide quality service to visitors within the visitor information centre
• Connect, learn and sell supplier products and services
• Co-ordinate the timely response to e-mail, phone requests and fulfilments(mail)
• Utilise a multitude of software systems including Booking, POS and the gamut of Microsoft office.
• Assist in restocking retail products, brochures and various promotional material within the visitor centre to meet demand on VIC visitation and other tourism touch points.
• Assist in monthly retail stocktake.
• Ensure customers receive up to date information relating to their trip, product or service
• Provides first line response to customer complaints in line with set policies and procedures and provide effective conflict resolution.
• Provide guided experiences promoting local attractions and history
• Assist in maintaining and improving product and brochure displays within the Visitor Centre and other key locations (visual merchandising and distribution)
• Issue permits in accordance to their conditions and guidelines as set by the ruling body
• Participate in product familiarisations, consumer shows, walkabouts and General Meetings as required
• Ensure a clean and tidy working environment
• Carry out other duties as directed by the CEO and the Visitor Centre Manager or Assistant Manager

SKILLS AND EXPERTISE

• Outstanding Customer Service: Proven ability to engage with a wide range of visitors in a warm, professional, and culturally sensitive manner.
• Product Knowledge and Sales: Confidence in learning and promoting local tourism products and experiences, with the ability to convert enquiries into bookings and sales.
• Communication Skills: Excellent verbal and written communication skills, including the ability to handle phone, email, and in-person enquiries effectively and efficiently.
• Digital Literacy: Proficient in using booking systems, point-of-sale (POS) systems, Microsoft Office Suite, and other relevant software platforms.
• Time Management and Multitasking: Capable of managing multiple priorities in a fast-paced environment while maintaining attention to detail.
• Retail and Visual Merchandising: Experience or aptitude in retail operations, including restocking, stocktake, and maintaining appealing and informative displays.
• Conflict Resolution: Ability to calmly and professionally respond to complaints and resolve issues in line with organisational policies.
• Local Knowledge and Storytelling: Strong understanding of the region’s attractions, history, and culture, with the ability to deliver guided experiences and recommendations.
• Team Collaboration: A proactive team player who contributes positively to group tasks and supports a cooperative and respectful workplace.
• Adaptability and Initiative: Willingness to undertake diverse duties, respond to changing demands, and contribute to continuous improvement efforts. 

To apply, visit https://bit.ly/VisitorInformationCentreSpecialist